Captain cool Mahendra Singh Dhoni has been named as the ninth most marketable sportsperson in the world in a power list prepared by London School of Marketing.
Reportedly Dhoni, considered one of the finest ever finishers of the one-day game, was placed ahead of other football superstars Cristiano Ronaldo and Neymar and tennis players Andy Murray and Serena Williams in the list of the world’s 20 most marketable sportspersons.
While compiling the list, researchers looked at the brand value of the individuals along with their current income from sponsorship and the percentage of their total earnings it accounted for as well as their social media presence.